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This is the work blog of Pete Ashton in his capacity as an online communications consultant, though it's often about more than that. If it's to do with people talking online and it interests me it'll be covered here.

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Plumbers are on Twitter, sort of.

Earlier in the year there was much talk in Birmingham about getting people outside of the usual suspects to use social media tools, the poster child being Twitter, mainly prompted by Dave Harte, then of Digital Birmingham, who was tasked with getting more businesses to use digital stuff to do their business better. The example [...]

Puppies and the gatekeepers of misery

Show number 233 of This American Life has an interesting segment about Dan FitzSimmonds who tries to set up his own cable network. (You can listen to it from the site – it starts 7 minutes in and lasts for 15 minutes.) It’s interesting because the show was first broadcast in 2003 and is talking [...]

Comments are not just for comments

Thinking the comments section of your website is just for comments about your website content is like thinking your corridors are just for getting from one room to another. They’re also spaces for ad-hoc coversations.

When the Warwick Arts Centre got their new website this year they may have wondered why their event listings had [...]

Sharing the booty

The discovery of the Staffordshire Hoard of Anglo Saxon gold has understandably gotten a lot of coverage today with the news outlets doing a pretty good job (from my positional as a layman) of explaining the significance and importance of the find. But I just discovered something interesting from a social media perspective – their [...]

Twitter at Supersonic – Final Report

When I outlined my plans for “doing Twitter” at the Supersonic Festival I obviously didn’t know exactly how it would pan out. Here’s how it panned out.
Preparation
First the practical stuff. With about 36 hours to prepare and zero budget a DIY approach was needed. I had available to me a 9 year old G4 [...]