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	<title>Comments on: Back at work</title>
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	<description>Pete Ashton helps you understand how the Internet works.</description>
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		<title>By: Birmingham&#8217;s People 20 &#8211; Pete Ashton &#124; Birmingham Photospace</title>
		<link>http://ash10.com/2009/10/back-at-work/#comment-10930</link>
		<dc:creator>Birmingham&#8217;s People 20 &#8211; Pete Ashton &#124; Birmingham Photospace</dc:creator>
		<pubDate>Sat, 10 Oct 2009 12:24:59 +0000</pubDate>
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		<description>[...] probably know Pete Ashton already, blogger, social media consultant (not guru), talented photographer and all round good [...]</description>
		<content:encoded><![CDATA[<p>[...] probably know Pete Ashton already, blogger, social media consultant (not guru), talented photographer and all round good [...]</p>
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		<title>By: helgah</title>
		<link>http://ash10.com/2009/10/back-at-work/#comment-10929</link>
		<dc:creator>helgah</dc:creator>
		<pubDate>Wed, 07 Oct 2009 11:39:20 +0000</pubDate>
		<guid isPermaLink="false">http://ash10.com/?p=700#comment-10929</guid>
		<description>Thank you thank you - that made me larfff and larffff....&lt;br&gt;&lt;br&gt;No, you&#039;re nothing like that Pete... you don&#039;t even have a beard like that or a tight t-shirt.&lt;br&gt;&lt;br&gt;Seriously though, it&#039;s been said before, but there are a lot of snake oil salesmen and women out there.  What you tend to offer is an approach some tools, but more importantly you ask questions about why people want to engage with social media and what they want to get out of it...  you give some rigour and context to this work, and you are rooted in it - which is rare&lt;br&gt;&lt;br&gt;Then you charge them 5000 euros!&lt;br&gt;&lt;br&gt;You are an expert (using that definition that my mate Andy Bass uses - &quot;An expert is someone who comes from somewhere else and brings slides&quot;.)</description>
		<content:encoded><![CDATA[<p>Thank you thank you &#8211; that made me larfff and larffff&#8230;.</p>
<p>No, you&#39;re nothing like that Pete&#8230; you don&#39;t even have a beard like that or a tight t-shirt.</p>
<p>Seriously though, it&#39;s been said before, but there are a lot of snake oil salesmen and women out there.  What you tend to offer is an approach some tools, but more importantly you ask questions about why people want to engage with social media and what they want to get out of it&#8230;  you give some rigour and context to this work, and you are rooted in it &#8211; which is rare</p>
<p>Then you charge them 5000 euros!</p>
<p>You are an expert (using that definition that my mate Andy Bass uses &#8211; &#8220;An expert is someone who comes from somewhere else and brings slides&#8221;.)</p>
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