Back at work

Nice holiday, thanks for asking. Snapshots are here. But now it’s back to work. Not, hopefully, like this. (Contains rude words – best not watched in sensitive workplaces.)

Video comes via the mighty D’log.

Update

Another take on the Social Media Guru video: Enough With The Social Media Guru Attacks:

The truth is that every social media manager, strategist, director, lackey, person or thingy at one point didn’t have a clue what they were doing. My first social media plan for a client was simply a PR guy connecting the dots between a communications need and a social tool that provided a solution. It didn’t make me smart. It didn’t make me an expert. But it made my client very happy and a career path emerged.

Since then, I make my clients happy or I get fired. I don’t give a damn what anyone else thinks of me. And yes, I know there are some experienced social media players out there who think I’m one of those “gurus.” I’m not going to defend my reputation or credibility to them just because I don’t live in Silicon Valley. Call my clients if you wanna know.

For them to make fun of the youngster trying to sell themselves is to make fun of each one of us at some point in our career.

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2 Responses to Back at work

  1. helgah says:

    Thank you thank you – that made me larfff and larffff….

    No, you're nothing like that Pete… you don't even have a beard like that or a tight t-shirt.

    Seriously though, it's been said before, but there are a lot of snake oil salesmen and women out there. What you tend to offer is an approach some tools, but more importantly you ask questions about why people want to engage with social media and what they want to get out of it… you give some rigour and context to this work, and you are rooted in it – which is rare

    Then you charge them 5000 euros!

    You are an expert (using that definition that my mate Andy Bass uses – “An expert is someone who comes from somewhere else and brings slides”.)

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